Do you know just how important your brand is for your business? And we’re not just talking about your logo, your colors, or the font you choose.

Think of it this way: Your brand is the source of a promise to your audience.

Branding yourself is different from branding your clients. You know how you want to be represented. You know what you want to say and how you want to say it. You have a strong idea of what you do, who you are, and how you want your audience to perceive you.

When it comes to your brand, your image is everything. It’s the first thing your audience will see when they research you. It’s what will stick in their minds after they’ve moved on.

What inspires a woman to work with a photographer can vary. Usually, there’s a connection or relationship already in place that helps build a level of trust and respect. Sometimes, it’s random or a spur of the moment decision.

Confidence can be something you’re blessed with or something you work to achieve, and it’s different for every woman. Some love to be the center of attention, while others are more comfortable behind the scenes.

Trust in someone can be easily given and taken away. Whether personally or professionally, when trust is earned, it’s that much stronger. With photography of any style, trust in your photographer is everything.

Curiosity drives us, but what we’re curious about differs from person to person. That curiosity can lead you to try new foods, rock a new hairstyle, or step out of your comfort zone. For Miss S, she was curious about boudoir.

Inspiration is a tricky mistress. Sometimes she shows up when you least expect it, and at other times, she’s never there when you need her. We’ve found that instead of searching for inspiration, we let it come to us.